I know many of you must be thinking, what’s with my sudden obsession with Car TVCs, what’s got into me…etc.
I am perfectly fine, just feel that the Automotive Industry is too big to ignore with the kind of marketing budget they spent every year.
And some of the TVCs are actually enjoyable to watch, especially those with story lines.
Right now, let’s move our attention to another big player in the Japanese cars market, Mazda.
Mazda 2 –
The below campaign for Mazda2 that I picked is very interesting. The ads is executed with a "game" & a promotion to advertise the car.
Mazda 3 –
I selected this version because of the clever and extensive use of special effects and computer wizary.
Mazda 5 –
This version is interesting and it does carries a message. It sells; "Driving MPV can be Sexily Attractive too."
Mazda 6 –
The below campaign for Mazda6 sells heavily on the "wild" & satisfying driving experience. Simple yet practical.
Miata MX5 –
This TVC comes with a short story line. Very dramatic.
"Commanding", "road presence", "Drivability" & Newly "Packaged".
This is what I gathered of CX7 after watching the clip. What about you?
A very humourous TVC for the famous RX8 Coupe.
Some "Oldies" for Mazda Fans.
Very "Jap Style" of advertising. Nicely thought out though.
A simple ad that shows the best of the 626.
Mazda3 GTS –
This is not a Classic Mazda Ad. It’s The FUNNIEST MAZDA Ad ever made! (Campaign for Mazda3 SP GTS hatch)
This is one classic that I almost forgot. very retro-styled.
Mazda 2 Auto –
This is not a classic, this is one cheeky TVC for the Mazda2 Automatic for the Euro market.
Mazda MPV –
Have you ever wonder why the below clip only show 2 angles most of the time? Go figure. Mazda Fans should know very well the reason why.
RX7 Efini –
No Mazda posting is complete without this retro-TVC for the RX7 Efini
RX7 Savanna & Mazda Bongo –
The below clip is 2 clips rolled into one. Enjoy.
I will be featuring Honda, Mitsuoka, Suzuki & Daihatsu soon.
On Singapore Roads
* Met 4 Road Idiots Since my last Blog.
* Total 763 Road Idiots Encountered on SG Roads.
* More "Media Free Play" from The Government.
* Form more Media Associations to represent local media owners.
* All Road Hoggers Dead.
* For God’s Sake Clean Up Trash On Public Roads.
* Petrol Companies are Profiteering yet Authorities Don’t Care.
* No Roadworks during Peak Hours Please!
* Please tell me where can I dine without the presense of PRCs!
* Foreign Talents or Foreign Troublemakers? We shall see.